Schedule

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Complimentary Professional Headshots

Erika Fontana, owner of Photography by E. in West Des Moines, will be onsite from 7:30 a.m.-5 p.m. on Thursday, Sept. 21 to provide conference attendees with complimentary professional headshots.

Wednesday, Sept. 20, 2023

• 3:30-5 p.m.: Welcome Reception | The Rewind Hotel

Thursday, Sept. 21, 2023

• 7:30-8:25 a.m.: Registration/Breakfast/Networking | The Rewind Hotel
• 8:25 a.m.: Welcome
• 8:30-9:30 a.m.: Opening Keynote: Transforming the DEI Landscape through Leadership in PR/Communications | Dr. Felicia Blow, APR, Immediate Past Chair of PRSA
• 9:35-10:20 a.m.: Digital Literacy in the age of TikTok, AI and ChatGPT | Professor Michael Bujega, Distinguished Professor, Greenlee School of Journalism and Communications, Iowa State University
• 10:20-10:35 a.m.: Morning Break
• 10:35-11:20 a.m.: Media Panel: To Be Announced
• 11:20-11:30 a.m.: Transition Time/Networking
• 11:30 a.m.-12:15 p.m.: Lunch
• 12:15-12:55 p.m.: The Platinum Award/APR Pinning Ceremony/Announcements
• 12:55 p.m.: Afternoon Welcome
• 1-2 p.m.: To Be Announced
• 2:05-2:50 p.m.: How to Communicate Your Organization’s Desired Future | Stephen Dupont, APR, Fellow PRSA, Vice President of Public Relations, Pocket Hercules
• 2:50-3:05 p.m.: Afternoon Break
• 3:05-4 p.m.: Keynote: Intentional Ways to Craft an Incredible Company Culture That Makes Mondays Feel Like Fridays | Drew Harden, CEO, Blue Compass  
• 4-4:45 p.m.: PRSSA Student Public Relations Research Presentations
• 4:45-6:30 p.m.: Happy Hour Reception | The Rewind Hotel 

Friday, September 22, 2023

• 7:30-8 a.m.: Registration/Breakfast/Networking | The Rewind Hotel
• 8-8:45 a.m.: Breakout Sessions #1
• 8:45-9 a.m.: Break/Session Switch
• 9-9:45 a.m: Breakout Sessions #2
• 9:45-10 a.m.: Break/Session Switch
• 10-10:45 a.m.: Breakout Sessions #3
• 10:45-11:30 a.m.: Networking