June 25-27, 2025 | Milwaukee, Wisconsin
Make a splash in your career at Waves of Influence, the premier conference for public relations professionals, happening June 25-27 in Milwaukee. Dive into the latest trends, strategies, and technologies shaping the future of PR with insights from 25 expert speakers.
Navigate the currents of today’s most pressing topics, including AI’s role in PR, crisis communications, internal and external engagement strategies, and the power of micro and nano-influencers. Explore the deep impact of PR leadership excellence, accreditation, and future industry trends that will shape tomorrow’s strategies.
This is your chance to chart a course for success, connect with industry leaders, and make meaningful professional waves. Whether you’re riding high in your career or setting sail on a new path, Waves of Influence will inspire, educate, and empower you to leave a lasting impact.
Don’t miss this opportunity to ride the tide of PR innovation—secure your spot today!
View the speakers and presentation here.
To register, click here.
PRSA Southeastern Wisconsin Members should log in with their MyPRSA credentials. All other registrants should log in as a Guest.
Add-on Excursion: Opening Night Boat Cruise Social –
Wednesday, June 25 at 6 p.m.
Join conference attendees from across the Midwest to take in the sights of Milwaukee by boat during this opening night social activity. Sit back and sip your favorite cocktail (or soft drink) and experience the beauty of the conference host city along the Milwaukee River, Harbor and Lake Michigan. 90-minute happy hour boat cruise/opening night social, includes two drinks. Purchase ticket on the registration page.
Hotel Information:
Complete your stay for the conference by booking a room at The Brewhouse Inn and Suites, located at 1215 N 10th St, Milwaukee, just around the corner from the conference venue! Book your room with our room block here.
Parking Information:
Street Parking: Metered parking along N 10th Street and Juneau Avenue, as well as many surrounding side streets, is available. Please obey all posted restrictions as this is monitored by the city for enforcement if restrictions apply. You can download the MKE Park app in advance, powered by ParkMobile, is free to download on both iPhone and Android devices.
Brewery Parking Garage: Located on N 9th Street and W Juneau Avenue (about a block from our front doors), the parking structure offers secured pay as you go parking, offering short term hourly rates, as well as overnight rates. Please see their posted signage for up-to-date parking rates.
More Options: You can also find more parking information at the Interstate Parking website for the Milwaukee area here.
The 2025 Public Relations Society of America (PRSA) Midwest District Conference—titled Waves of Influence—brings together communications professionals from eight states in the Midwest region, representing 11 PRSA chapters. Hundreds of communications and public relations professionals from the region and beyond will converge in Milwaukee this June at Best Place at the Historic Pabst Brewery to hear from regionally and nationally recognized speakers who are experts in public relations and communications.
Call for Sponsors
Sign up today to sponsor one of the top PR education and networking events of the year! Contact Jody Lau at sponsorships@prsawis.org.
Join us as a sponsor of Waves of Influence in Milwaukee
Sign up today as a sponsor of the 2025 PRSA Midwest District Conference and connect your brand with industry leading public relations experts, C-Suite level communications professionals, and PRSA leaders.
Sponsorship Packet_Form (pdf)
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